THIS IS WHY
WE MARCH.

Marching matters. Across the
world and right here at home, we
have a lot to march for. We asked
some of our M·A·C Artists to
share their personal stories.
This is why we march. We hope you
will, too.

  • “
    THERE'S
    ROOM FOR
    EVERYONE

    For identifying who you are – and shouting it. This is why Gabby Marches.
    Join the movement. #ThisIsWhyWeMarch

  • “
    WE ARE
    ALL-
    INCLUSIVE

    For the individual liberties being
    chipped at. This is why Mike marches.
    Join the movement. #ThisIsWhyWeMarch

  • “
    IT'S OK
    TO BE WHO
    YOU ARE

    For the ability to feel safe.
    This is why Alicia marches. Join
    the movement. #ThisIsWhyWeMarch

  • “
    WE NEED
    YOU TO
    BE YOU

    For being brave and breaking the mold.
    This is why Brandy marches. Join the
    movement. #ThisIsWhyWeMarch

  • “
    I AM MY
    OWN
    PERSON

    For acceptance, outside of your house.
    This is why Nic marches. Join the
    movement. #ThisIsWhyWeMarch

  • “
    START WITH THE
    LITTLE THINGS

    For acceptance, outside of your house.
    This is why Chris marches. Join the
    movement. #ThisIsWhyWeMarch

MARCH FOR LOVE

M·A·C
LOVES PRIDE

We celebrate pride every day at
M·A·C – glamming for All Ages,
All Races, All Genders since our
founding in 1984. This year,
M·A·C is the official, loud and
proud sponsor of NYC Pride and
L.A. Pride. Because we don’t just
stand – we march for L-O-V-E!

transform: translate(0px, 37px); VIVA
GLAM

Change your Lipstick, change a life! Every cent of the selling price of VIVA GLAM Lipstick is donated to the M·A·C VIVA GLAM Fund to support the health and rights of people of All Ages, All Races and All Genders. Over 25 years, VIVA GLAM has raised $500,000,000.